Alongside their emotional impact, the new colors have also been designed with practicality in mind. From the protective earthiness of Grounded Red 20144 to the bold and creative Statement Blue 20144, the intellectual sophistication of Wisdom 20145 to the playful exuberance of Lively Red 20143, Jotun’s new colors are all designed to inspire a specific emotional reaction. The 12 new shades of 2020 Color Design By Jotunpalette each express a particular aspiration, a facet of contemporary living, or a distinct character trait. “Fenomastic Wonderwall Life” is the only product in the Middle East that earned the "Green Guard Gold" certificate of environment friendly products, in addition to many quality certificates, most notably the "ISO" certificate”, added Abdulmajeed.
This comes as a result of studies and research conducted by "Jotun" over several years, while now, offering this unique product to the Saudi market. “The launch of “Fenomastic Wonderwall Life” paint aims to bring a beneficial change to the consumers’ experience, given the high quality that the product provides. The new interior paint from Jotun, “Fenomastic Wonderwall Life” brings luxurious silky walls to your home, with no smells or harmful emissions, it purifies the air by absorbing chemicals and improving air quality. Sherif Abdulmegeed, Managing Director of “Jotun” Saudi Arabia. 2020 Color Design By Jotun has been designed to deliver social impact as much as to reflect design trends,” said Eng. Each color conveys a deeper meaning, helping to create an environment that will enable people to thrive. This new collection is a celebration of colors and of their power to literally change the way we think and feel, putting us on the path to a better life and giving us hope for the future. “The start of a decade can mark the start of a new, better, chapter in our lives. At the beginning of the new decade, this process takes on added significance. Their insights help to create a distinct palette of new shades – the colors that will define us. Every year, Jotun’s color specialists examine design trends in key global cities, look at how our lifestyles are changing in the modern world, and explore how colors influence us in urban environments. The new colors of 2020 and Jotun’s latest interior paint innovation “Fenomastic Wonderwall Life” were launched in the presence of Eng, Sherif Abdulmegeed, Managing Director of “Jotun” Saudi Arabia, and Esben Hersve, Regional Vice President for Jotun Middle East, India and Africa and industry experts and local media representatives, at a launch event held in Riyadh last Monday. The 12 new Jotun colors of 2020 come perfectly matched with eight timeless hues, creating a celebration of colors that reflect the optimism and opportunity that the new year brings.
Odourless paint thinner uk.RIYADH - Jotun Saudi Arabia has unveiled 2020 Color Design under the theme of Celebrating Colors – the collection that introduces the colors for the new decade, and will define homes around the globe.
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